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« Happy Canada Day! All Hail the Nanaimo Bar! | Main | Baked Good of the Day: Boston Cream Cupcake, Molly's Cupcakes, Chicago »

How Much Would You Pay for a Cupcake? And a Giveaway

Chocolate chocolate chocolate cupcake

In the age of lavishly decorated and creatively flavored gourmet cupcake masterpieces, how much is too much to pay for one of these sweet treats?

I have long wondered what people consider the monetary line which they will not go above when it comes to seeking cupcake sweetness. Why so curious? Well, I am notoriously nosy about people's baked good preferences and thoughts. And also, I'm one of the people who remembers way back when Magnolia Bakery's cupcakes were under $2 apiece.

So, please, leave a comment to let me know your thoughts on how much you'd pay for a cupcake. Do you have a "strictly under $5" policy? Or do you have a sliding scale based on size, intricacy, fillings, etc? 

Leave a comment in the comments section (moderation is enabled so don't panic if your comment doesn't show up right away) or leave your thoughts on my Facebook page, and not only will I greedily read your replies, but I'll enter each commenter's name in a pool to win a pair of my awesome "Trifecta" socks featuring artwork of cupcakes, unicorns, and robots! They're fantastic to wear when walking or running to a bakery. I'll randomly pick a winner one week from now, at noon on Sunday, July 8th, 2012.


UPDATE: WE HAVE A WINNER! The randomly-chosen winner was Anna of California, who said "Locally (SF Bay Area), I won't pay over 3.50.  There's tons of cupcakeries that are that price or lower.  While traveling to a specific, well known bakery, i would go up to 5.00.  But i'd be buying ONE...  i'd never buy a dozen for 5 bucks.  So if you are thinking about doing some pricing i would take that into consideration - if you want repeat clientele from near by, and clients that buy quantity not just one, than keep it affordable." 

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Reader Comments (52)

For me, it depends on the size of the cupcake. Crumbs cupcakes tends to be more expensive, but they're also a lot bigger. For Crumbs I feel like their asking price of $4.50 is reasonable because it's like eating a big slice of cake. For smaller cupcakes, like the ones they sell at Georgetown, I think $2.75 is fairly reasonable because I've found them to be of consistent, good quality. Also, Georgetown give discounts if you buy a half-dozen or dozen, which is good - there are some places that don't and it doesn't make sense to me.
July 8 | Unregistered CommenterJennnnn
I will pay up to $5 for a cupcake. As others have mentioned, if I'm traveling or if the cupcake is exceptional in some manner I would pay more (up to $7).
July 8 | Unregistered CommenterJaeElle
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