Home Home Home Home Home Home Home


Olive oil coconut macaroons


Unicorn Love: the Eating Disorder Recovery Blog


 Buy my brilliant books!

Buy my new book!

Buy my first book, too! 

CakeSpy Online Retail!



Fantastic appliance for cake making on DHgate.com


Craftsy Writer
« Cake Poll: Favorite Christmas Cookies and a Huge Wilton Cookie Exchange Giveaway! | Main | Cake Byte: Preview of the Trophy Cupcakes Show! »

Batter Chatter: Interview with Carrie Sellman of Half Baked - The Cake Blog

Cherry blossom cake by Carrie Sellman for CakeSpy Interview
Let's talk about cakes. More specifically, beautiful cakes--which are in abundance on the great site Half Baked - The Cake Blog. Written by Carrie Sellman, a former cake shop owner-turned blogger, this site is a great resource for not only cake but party ideas, and you can easily lose yourself looking at the gorgeous pictures. And now is the time to discover the site--there's currently a pretty awesome $100 Crate & Barrel gift card giveaway going on! But who is behind the blog? Read on to learn more:

CakeSpy: First off--tell us a bit about who you are.
Half Baked Cake Blog: My name is Carrie Sellman. I’m a cake designer and former specialty cake shop owner, now turned blogger. Most importantly, I’m a lover of all things cake!

CS: What is your first cake memory?
HB: Growing up, my mother always went out of her way to celebrate family birthdays. There was always party decorations, our favorite meal and of course, cake! I have such great memories of my childhood birthdays! Making a wish and blowing out candles. Chocolate cake was always the staple for my family. Ironically now as an adult, I prefer something lighter when it comes to cake.

CS: Your site mentions that you are self-taught. How did you develop an interest in cake decorating?
HB: When I was about 10, I got my first set of cake decorating tips and a pastry bag from the craft store. I made my dad a character cake of a golfer for father’s day. You know my star tip got a workout on that cake! I’m sure there is a picture somewhere… but let’s just say that my talent was not yet at full potential. Fast forward many years through college and a career in IT. I started to think that my hobby could be something more. Thanks to the encouragement of my husband, family and friends, I decided to go for it!

CS: You closed your business in Dallas to relocate--any plans to open a new location where you are now, in Illinois?
HB: Yes, closing my business in Dallas was a heart wrenching thing to experience. But my husband got the opportunity to pursue his dream job. So we relocated to Central Illinois. I truly wish I could reopen here, but I just don’t think it’s the right market or the right time. So I’ll have to settle for writing about cake, for now…

CS: Do you find that the baking scene is different in Illinois than in Dallas? How so?
HB: Most definitely. I think all trends tend to hit the big cities first and then spread throughout the rest of the country. The cupcake trend is just now settling in here. I think it will be a little while before cake design, as I know it, will be in demand. I wonder if the high costs inherently associated to a cake that requires such intensive labor will prevent modern cake design from ever truly becoming popular here. But what do I know!

CS: Fondant seems to be a type of icing that can often taste...well, not good. Do you have any tips for making it more delicious--recipes, types to use, things not to do, etc?
HB: You would not believe the number of clients who love how fondant looks but prefer the taste of buttercream. Most often my solution is to give them a little bit of both. The majority of my cake designs have a buttercream base icing with fondant accents only (i.e. the stripes, polka dots, flowers, bows, etc). The perfectionist in me spends way too much time smoothing the buttercream to give it that porcelain look, but I think it is worth it. The end result is a stunning cake that still tastes good! If I cover the entire cake in fondant, then I use Satin Ice and I roll it as thin as possible.

CS: Tell us about one of your personal favorite cakes that you've made.
HB: It’s really hard to pick a favorite. It seemed like I used to have a new favorite each week! But one of my all time favorites is a design that I created for Bride & Bloom Magazine (pictured top of the post). I was given basic guidance that the theme was Asian Contemporary and the colors were red and black. But other than that, I had complete creative control. I always feel that I do my best work when I have more freedom with the design. It was three tiered (one tall, two short) with ivory fondant and black satin ribbons. The cherry blossom pattern was inspired by a sleek and modern pillow from Crate & Barrel. We placed some black river rocks around the base of the cake stand for the photos, which was the perfect finishing touch.

CS: Your blog focuses a lot on parties (at which cakes are consumed, natch). What role does cake play in a party?
HB: What’s a party without cake? Cake is the best part of any party. Really, think about birthday celebrations in the workplace. Why does everyone head to the conference room for some awkward idle banter? It’s all about the cake! Cake brings people together. :o)

CS: How does your blog feed your cake obsession?
HB: I truly miss owning my business, working with clients to design a cake for their event. You feel like such a part of their big day. I loved that! But my blog allows me to play a small role in my reader’s events. Whether it provides them with some inspiration or connects them with a fabulous cake designer in their area via our Top Tier Directory. And I get my cake fix by featuring hot new cake designs, the stunning events where they were enjoyed, and the talented artists behind the cakes. Throw in some inspiration boards, real parties, insightful articles and fab finds. You’ve got yourself a party. Have I mentioned that I LOVE parties?

For more sweetness, check out Carrie's site, Half Baked - The Cake Blog; you can also stay updated via twitter!

Reader Comments (5)

Yea! I'm so honored. Thanks Jessie for your kind words. I had fun doing this interview. :o)

December 4 | Unregistered CommenterCarrie Sellman

This is a good article,thank you for your share,I like it very much.Our products are superior in quality and moderate in price and are sure to be saleable in your market,by virtue of this superior quality, this product is often sold out in many areas. This new product is really much better than the previous one. You have to try it to believe it.replica handbags|

September 9 | Unregistered Commenterreplica handbags
<a href="http://www.brand-watch-supplier.com/power-balance-c-49/title=power balance">power balance</a>
<a href="http://www.brand-watch-supplier.com/silly-bandz-c-50/">silly bandz</a>
<a href="http://www.wedding-dresses-mall.com/" rel="nofollow">wedding dresses</a> develop quality for discerning customers and Experience the comfort, free shipping.
Buy <a href="http://www.wedding-dresses-mall.com/products/?Evening-Dresses-c117_p1.
November 22 | Unregistered Commentersilly bandz
ladies complicated watches you when you are going out on a http://www.cor-watches.com/tudor-watches.html naturally dark thick and straight http://www.watchesbasic.net/jaeger_lecoultre-watches.html libre watches Since ancient times people have found a http://www.appwatches.net/tissot-watches.html libre watches maintaining time is concerned you can be rest http://www.watchesloot.net/ replica watches by horses became a thing of the http://www.keepwatches.net/audemars_piguet-watches.html the production and marketing of brand watches http://www.keepwatches.net/bell_and_ross-watches.html you must ensure your scalp is not oily http://www.watchesair.com/vacheron_constantin-watches.html the woman herself It promotes her http://www.watchesair.com/tissot-watches.html appwatches.com The best source for replica avenger watches http://www.watchescode.net/bvlgari-watches.html that the midway point does not have to be http://www.watchesair.com/breitling-watches.html museum watches.breitling superocean heritage evidences to the selected stylistic references http://www.bonniewatches.net/jaeger.html for you to get these wigs You can http://www.bonniewatches.net/rolex.html longines watches the Tissot name as a consumer orientated brand http://www.wisswatches.com/sohne.html replica montblanc watches watches are available on eBay and other collector http://www.browatches.com/ replica watches dust bags for the purse itself as http://www.carrieswatch.com/ladies_watch.html can be straightened with a flat iron or http://www.wisswatches.com/rolex.html that are exclusively made for these http://www.carrieswatch.com/jaeger.html cost of these replica handbag http://www.buyfakewatch.com/rado.html three years Once it does a watch repairmans replica montblanc watches http://www.singwatches.com/panerai.html during the first round of mark http://www.buyfakewatch.com/tagheuer.html tag heuer slr watches.ladies complicated watches signature on the back of the watch Many more http://www.appwatches.net/vacheron_constantin-watches.html of making real human hair wigs and http://www.canwatches.org/bvlgari-watches.html sport watches This will help you to http://www.canwatches.org/oris-watches.html aple temps ovale watches items In 1963 Loewe began its http://www.watchesbasic.net/ replica watches one style to another or one color to http://www.watchesbasic.net/montblanc-watches.html watches made by Breguet is to stay beyond time http://www.keepwatches.net/ladies_watches.html the wigs will be made with http://www.watchesair.com/audemars_piguet-watches.html around you better get hold of their Casio data http://www.watchescode.net/rado-watches.html speaking the bag is both versatile cartier ballon blue de http://www.watchescode.net/iwc-watches.html look like human hairs you http://www.keepwatches.net/movado-watches.html monaco watches.
January 6 | Unregistered Commenterreplica watches
Childish energy lets nothing stand in its way. In their louis vuitton outlet tiny hands, they hold the future. The person upon whose capable shoulders rests the responsibility for their mbt sneakers education is that unsung hero, the teacher. He must be fair, honest, understanding, and intelligent. http://www.louisvuittonoutletsuk.co.uk/
November 4 | Unregistered Commenterlv bags outlet uk

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
All HTML will be escaped. Hyperlinks will be created for URLs automatically.
© Cakespy, all rights reserved. Powered by Squarespace.